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We might eventually post some articles here. Our main focus is hot lead generating websites however, so a blog might take a back seat for a while! In the meantime, here is a resource or two that might help:
BETTER SALES
Pulling in leads go hand-in-hand with closing sales. There are many resources available for improving sales performance, but here are a few that can help. While they might not represent your industry, we found the quality of material to be most helpful overall! Sales is a way of being helpful in conveying what customers need to hear to understand your service, and also to see that you are experienced, trustworthy, and can actually solve their problem without additional headaches. It doesn't have to be complicated, but knowing the whole picture of how complicated we can make it just helps you find your own simple way forward. It all comes down to being easy to deal with and not getting in the way of the sale. Remember people just want good service, fair price, and to put the problem or desire behind them with good results.
The Roofing Sales Strategist
This guy is one of the most thorough sources of free sales pitch videos. He has a great attitude, clear energy, and really takes the time to consider all aspects of pitch work. What makes his material great is that he over-explains it so you can get into the details and feel out your missing spots. People come to a small business to solve a problem, and one of the most important things to do is get out of one's own way when presenting your solution to their problem. Adam Bendman runs a classic door-to-door pitch routine, which can be costly in manpower and is not the right approach for most businesses, but his discussion points in sales always touch back to classic conversation that helps both potential customers, and the business at the same time. Sales is about helping. While you probably don't want to knock on doors, or build a whole team to do it, his pitch training is about as traditionally solid as you'll get, and more thorough than hiring an average pitch trainer for your team. Material like this can serve as re-training or re-energizing for your phone workers, and even for business owners, new or old, who want to liven up their pitch. We understand lead-to-close rates, and if X amount of leads is not converting to Z amount of sales, then it is either a talking problem (sales) and appointment management. That is a simpler matter to deal with than a service pipeline problem (logistics, skills, execution). Every person who participates in sales should be in touch with some educational / motivational sales material, even if you consider yourself good at sales! Feeling that renewed energy, and seeing that even "masters" are constantly re-tuning after spans of time doing the grind themselves is important for any professional skill.
Better Leads and Smoother Calls is the foundation to a steady flow of business. The good news is that sales calls can always be better conditioned into a natural state of conversation. As far as websites go, we've got you covered.
FOCUS ON WHAT YOU DO BEST
Our partners have found it a huge relief to get positive business representation without having to wrestle with web site management:
- No failing web designer
- Not monitoring uptime or hosting
- Complying with the Complex Google Search Algorithms
- Professional Website Management
WE WANT TO SEE YOU GROW
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